Spotify: Daily Drive
![](https://heatherhaely.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-11-at-2.43.37-PM-1024x535.png)
My team and I created this case study for the Young Ones 2020 competition. Spotify wants more people to use their app to listen to music in the car. We came up with a car show experience made for Spotify fans to promote the app and partnered with car companies to host it. Take a […]
Lansing Made
![](https://heatherhaely.com/wp-content/uploads/2020/03/Bus-Stop-Ad-lansing-made-2-1024x683.png)
My team and I created this for our client, Lansing Made. They are a tourism company that partners and advertises with local Lansing companies. They also have a store where they sell their goods and others made by people in the community. We rebranded them and made suggestions. Within the powerpoint are the deliverables that […]
The Current – Spring 2020
![](https://heatherhaely.com/wp-content/uploads/2020/03/current-spring-issue-e1668132907531-1024x677.png)
Below is the winter issue of the magazine. The Current captures current events and geared to 18-35 year olds within the Lansing and East Lansing area. For this issue, I made the layout, cover, and edited. Below is a graphic that I also created for the magazine.
Golden Goddess Wine
![](https://heatherhaely.com/wp-content/uploads/2019/09/wine-mockups-front-1024x1015.jpg)
This wine brand is based on the Greek Goddesses. I was inspired by my trip to Greece a couple of years ago and wanted to show a new version of representing them through my own work. The typefaces that I chose were very classically greek. I used gold to go along with my company name, and […]