Art Director | Designer | Creative Strategist 
Detroiter & Concoctor Of Crazy Ideas

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SPOTIFY

BACKGROUND

Spotify is an audio streaming and media services company. They wanted an activation to compel consumers to use their music streaming app in the car.

 

Role: Art Direction & Copywriter

ACTION

My team and I created this case study for the Young Ones 2020 competition. We came up with a car show experience made for Spotify fans to promote the app and partnered with car companies to host it. 

With the team, we came up with our concept, details of the event, and video clips. I then wrote the script and recorded the voice-over. I also created the social media posts that are seen.