Lansing Made is a tourism company that partners and advertises with local Lansing companies. They also have a store where they sell their goods and others made by people in the community. They wanted a rebrand and suggestions of how to boost their company.
Role: Art Director, Designer, Researcher & Strategist.
The PowerPoint and visual material were made by a team member and me. To make suggestions to our client, I did a lot of research and then covered the positioning of the brand/rebranding, social media, and TV/radio.
We also redesigned their website and business cards.
